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CU System
#100MM campaign starts conversations between members, CUs
MADISON, Wis. (7/18/14)--As more faces are being added to the americascreditunions.org gallery of 100 million memberships, credit unions and their members are chatting via social media about their relationships.
 
In a social media conversation, staff at TTCU, Tulsa, Okla., thank Heidi, a member of the $1.4 billion-asset credit union, for submitting her story and selfie to www.americascreditunions.org, which is cataloguing 100 million credit union memberships. (TTCU Photo and CUNA Photo)
The "100 Million Credit Union Memberships" project is inspiring credit union members to share how long they have been a member of their credit union and what makes their credit union special.
 
While many people cited decades of membership, a unique answer came from a member of $2.2 billion-asset Coastal FCU. Larry Apple tweeted that the passbook number on his original membership card is 59--a number that likely came from the first couple months of operations, the Raleigh, N.C., credit union responded in a Twitter conversation.
 
The #100MM hashtag is shorthand for the upcoming milestone of 100 million memberships at U.S. credit unions, captured by the www.americascreditunions.org website from the Credit Union National Association and the state credit union leagues. Leagues have been encouraging participation with newsletter articles and dedicated pages on their websites.
 
Members can share submitted selfies with the hashtag #100MM on Google+, Facebook, Instagram and Twitter.
 
To upload a video or photo, just visit the 100 million memberships website, complete the form, upload the image or video from your computer (or via social media) and submit.
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