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CU System
#iHeartMYCU: aSmarterChoice Says Share the Love
WASHINGTON (2/14/13)-- aSmarterChoice.org, the consumer website designed to bring people together with the benefits of credit union membership, wants to share a little love for Valentine's Day.  For all the "tweethearts" out there, the site asks: What says 'I love my credit union' better than a tweet? How about 1,000 tweets--or more--saying the same thing!

"Initiating a conversation through Twitter with credit union members about what they love about their credit unions is a terrific way to display the loyalty of credit union members," said Jill Stevenson, Credit Union National Association consumer website coordinator for aSmarterChoice.org. "And Valentine's Day is just the day for sharing the love."  aSmarterChoice.org is sponsored by CUNA and the state credit union leagues.

Credit unions on Twitter can get the ball rolling today by reaching out to their members and asking for a  "love tweet"--a short personal message about how they enjoy the credit union difference.

"All credit unions have to do is let their members using Twitter know that Valentine's Day is the perfect day to tweet what they love about their credit union--and to be sure to include the hashtag #iHeartMYCU," Stevenson said, encouraging credit unions to show a little self-love by creating this great buzz for the movement.  The #iHeartMYCU idea originated with Patrick Harris, director of Media & Public Relations at the Ohio Credit Union League.

The twitter handle for aSmarterChoice.org is @aSmarterChoice.
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