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News Now

CU System
BizKid launches fifth season with help from CUs
MADISON, Wis. (2/27/12)--Credit unions are continuing to back Biz Kid$ as the award-winning financial education program uses its fifth season to take a look at the economy, businesses that give back and how to make good financial choices.

A coalition of credit unions and credit union organizations underwrites the program, raising $10.4 million over the past six years to support its production, website and curriculum. The National Credit Union Foundation (NCUF) oversees fundraising, outreach and administration.

Launched in January, the 13-part fifth season resumes BizKid$' light-hearted approach to financial literacy with young hosts and comic sketches designed to appeal to kids from late elementary school through high school.

Episodes help viewers learn to identify businesses that are "green" and socially conscious; run a fundraiser; recognize media manipulation; choose a business structure; and become independent. The season ends with a profile of Beaverhead Ranch in Montana, which won a national contest to find America's favorite family business.

Every BizKid$ episode opens and closes with a narrator reminding viewers that "Production funding for BizKid$ is provided by America's Credit Unions, where people are worth more than money."

With the current season, Biz Kid$ tops 65 episodes, which means it can move into broadcast syndication. BizKid$ has been broadcast to more than 111 million households in all 50 states on more than 330 public television stations since its premiere in January 2008.

The NCUF offers starter kits to help teachers and parents tap BizKid$ for financial education. The free curriculum offered on the BizKid$ web site includes downloadable lesson plans, video segments and other resources.
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