Archive Links

Consumer Archive
CU System Archive
Market Archive
Products Archive
Washington Archive

News Now

CU System
CU Social Good, CafeGive partnership to measure 'return on intent'
BISMARCK, N.D. (7/22/14)--Two social media resources are partnering to help promote and gauge the work that credit unions do for their communities.
                                       
CU Social Good, a program of the Credit Union Association of the Dakotas (CUAD), has partnered with CafeGive Social, a company that focuses on measuring the "return on intent" of social media campaigns and community involvement.
 
With CafeGive, CU Social Good will be able to aggregate the data provided by credit unions to generate customized social impact reports, putting real numbers to the benefits that credit unions provide to their communities.
 
The results can then be used for public relations, consumer awareness and legislative and grassroots advocacy.
 
CU Social Good is an online platform that collects stories of the credit union "people helping people" philosophy.
 
CUAD is working with CafeGive on a prototype and anticipates a September launch. 
 
CafeGive Social offers apps that create awareness for causes and encourage community involvement; a dashboard to track social engagement; and a tool for fundraising that includes an element for donation matching.
 
Among its campaigns are "[MOO]ve Against Hunger," currently running at Mid-Atlantic FCU, Germantown, Md., with $279 million in assets; "Make the Match," which helped Educators CU, Racine, Wis., with $1.5 billion in assets, match donations for a Children's Miracle Network Hospital fundraiser; and "Roll On Seattle," a bike loan and social awareness program from Seattle-based Verity CU, with $438 million in assets.
Other Resources

CU Social Good
RSS print
News Now LiveWire
3 Atlanta fed judges recuse themselves from Home Depot data breach suits via @AtlBizChron http://t.co/lfPgOXZ7sO
13 hours ago
How may falling gas prices impact the U.S. economy? Find out tomorrow in #NewsNow #Market http://t.co/Q9ec9DGLDN
14 hours ago
News of the comp. for tomorrow: Big bank unveils plans for massive $6.5 billion new headquarters #NewsNow #Market
15 hours ago
Consumer confidence surges to 7-year high #NewsNow #Market http://t.co/fMEENGuWPi
16 hours ago
Charlotte Cash, CEO of @COFCU , is engaging members by producing videos on various subject of financial interest to members.
16 hours ago