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CU System briefs (07/10/2009)
* RIVERSIDE, Calif. (7/13/09)--The Altura Foundation, an educational arm of Altura CU in Riverside, Calif., recently awarded $46,000 in scholarships to 46 Riverside County High School college-bound seniors. The amount was $4,000 more than last year. About 44 were general scholarships and two were memorial scholarships. Since 1993, the credit union has helped more than 250 students receive scholarships. The scholarship program is funded by Altura CU members--$5 from the one-time $12 membership fee goes toward scholarships. Recipients are selected based on academic records, extracurricular activities, financial need and an essay. Altura CU has $889 million in assets ... * BURLINGTON, Vt. (7/13/09)--New England FCU has donated $25,000 to Burlington, Vt.'s Committee on Temporary Shelter (COTS), says the Association of Vermont Credit Unions (Newslines Express July 10). The presentation was made onstage before the Queen City Music Hour at the Flynn Theatre by NEFCU President John Dwyer, right. COTS' Grants Manager Beth Krueger is shown accepting the donation. COTS has provided services and shelter to families with children under age 18 for 25 years. (Photo provided by the Association of Vermont Credit Unions) … * BOULDER, Colo. (7/13/09)--Elevations CU is offering college student loans to help students fill the funding gaps left by federal financial aid, the credit union said. Students enrolled at least half-time in a degree-granting program, and with a qualified co-borrower, are eligible to apply for loans. Students can apply once and secure funding for their entire college career. If approved, students can borrow $1,000 to $30,000 per year, with a $75,000 maximum. Elevations CU, Boulder, Colo., has $898 million in assets ... * BURLINGTON, Mass., and LENEXA, Kan. (7/13/09)--EasCorp's campaign for its DeposZip consumer remote-check deposit service has needed a Bronze Quill award from the Kansas City/International Association of Business Communications (KC/IABC). The award went to EasCorp and its communications firm, MJB Public Relations Group. The Bronze Quill is given for a communications project based on content that demonstrates careful and imaginative planning; a clearly stated purpose; high and consistent editorial and design standards; and significant and measurerable results achieved. The campaign included opinion/editorials and educational articles; print publicity; select print, online and e-mail advertising; and online communications … * MADISON, Wis. (7/13/09)--CUNA Mutual Group has redesigned its
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website to improve search navigation and streamline the information. Changes were made after it received input from its users. The number of pages on the site was reduced to 105 from 2,000. “Customers told us less is more,” said Nancy Fisher, director, CUNA Mutual marketing operations and brand management. “There were too many pages with too much information on them, so we downsized dramatically.” CUNA Mutual also added a Solutions Wizard to help users locate solutions for common issues. More than four million people use the site each year, CUNA Mutual said. (Photo provided by CUNA Mutual Group) ... * CAPITOLA, Calif. (7/13/09)--A Bay FCU employee helped inspire 475 people to register to donate bone marrow during the Be The Match Registry drive the $600 million asset credit union conducted in June. Seventy donors registered in person June 13 at the Capitola branch. Another 405 registered online at, the online registry of the National Marrow Donor Program. The credit union's community support team decided to host the registration drive after Amy Ivey, assistant vice president of marketing and development, donated marrow through the program in December 2008. She registered in the program in 2004 and was contacted last fall. After additional testing, Ivey was deemed a perfect match for a 25-year-old man with a prognosis of less than a year to live. He was given an 85% chance of recovery. Local media, including the Santa Cruz Sentinel and a major television state on the coast covered her story, said the credit union …


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