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CU To Support WSU Business Development Program
WICHITA, Kan. (9/18/13)--Meritrust CU, Wichita, Kan., has pledged $225,000 over three years to support Wichita State University's (WSU) Center for Entrepreneurship outreach programs.
 
The $894 million asset credit union said it wants to strengthen its relationship with Wichita State to serve students and businesses in the region, said James Nastars, Meritrust president/CEO.
 
"We want to align with the university in areas that reflect our core values and our business mission, which includes helping our business members succeed," Nastars said. "The speaker series offered through the Center for Entrepreneurship provides training and assistance we think will benefit entrepreneurs, businesses and students alike."
 
WSU's center fosters and promotes entrepreneurial thinking through academic and community programs.
 
Meritrust has been a sponsor of Barton Business Week at the university, which brings together Kansas business representatives and students in the W. Frank Barton School of Business for a week of meetings and events each spring. It also supports WSU athletics and student services and is a Lifetime Distinction Member in the WSU Foundation Fairmount Society.
 
Initiatives the gift will fund include:
  • Meritrust Business Booster Series. Up to 15 weekly workshops that will Oct. 18 with featured topics such as capitalizing on creative business ideas, analyzing consumer purchase decisions, franchising tips, branding strategies and website expertise.
  • Meritrust Entrepreneurship Forum Series. Panels of business leaders or individual speakers will addressentrepreneurship topics. The series will begin in spring 2014 and run through fall 2016.
  • WSU Center for Entrepreneurship efforts. Meritrust CU's support will help the center fulfill its mission to advance business creation and economic growth in the region through education, research and community involvement.
Fostering service excellence, removing barriers and raising awareness about the value credit unions provide their members and communities are the foundation for the Credit Union National Association's, state credit union leagues' and credit unions' Unite For Good campaign toward a vision in which Americans choose credit unions as their best financial provider.
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