SEATTLE (8/11/09)--Seattle (Wash.) Metropolitan CU is gathering comments from its members about why they chose to leave their bank and join a credit union. The comments are a part of Seattle Metropolitan’s “Intentionally Left Bank” campaign, which targets consumers who switched to credit unions from banks. The credit union said it has seen an increase in the number of new members as a result of the campaign (Seattle Business Journal
Aug. 7). Members are sending comments to Seattle Metropolitan’s website about why they left banks. Some of the comments include:
* “My bank was inflexible, unapproachable and charged me for everything from my checking account to banking in person.” * “I get higher interest rates on my savings and lower interest on my loans at the credit union. The banks don’t offer anything I need that I can’t get at the credit union so what’s the point? I have not used a bank in almost 40 years.” * “I left my bank because when I went in to get a car loan they said I had to go home and call the 800 number or apply online and they would get back to me. At SMCU I walked in, talked to someone and left with a car loan and a smile on my face.” * “Bank? What’s a bank? I’ve been with SMCU for 20 years.”
Seattle Metropolitan CU’s website indicated that more than 100 members had submitted comments so far.