WASHINGTON (6/24/10)--State leagues and associations were honored for excellence in public relations, marketing and advertising during the American Association of Credit Union Leagues' (AACUL) 2010 Communicators/GAPS Conference, held this week in Washington, D.C. Credit Union National Association's CUNA Blockbuster awards recognize two segments: advertising and marketing efforts for state level organizations, and advertising and marketing for credit unions. CUNA Pro awards recognize the best public relations, publications and online communication efforts. The California and Nevada Credit Union Leagues took the "Best of Show" Pro award for the public relations' efforts on "CA Credit Unions Still Accepting IOUs." First place winners of CUNA Blockbuster awards include:
* Best Print Materials: Louisiana Credit Union League's 2009 Annual Convention Brochure; * Best Campaign (for a budget of $10,000 or less): Maine Credit Union League's "There's More for You"; and * Best Credit Union Ad: Georgia Credit Union Affiliates for "Atlanta City Employees CU--Vacation Loan."
2010 CUNA Pro Award first place winners include:
* Blow Your Own Horn: Pennsylvania Credit Union Association for "CU Now"; * Best Public Relations Project: California and Nevada Credit Union Leagues, "CA Credit Unions Still Accepting IOU"; * Best League Piece on the Uniqueness of Credit Unions, Wisconsin Credit Union League's Wisconsin Credit Unions 2008 Annual Report; * Best Website: Louisiana Credit Union League at www.lcul.com; * Best On-line Publication: New Jersey Credit Union League, The Daily Exchange; * Best Use of Social Media: New Jersey Credit Union League, "Hip Advertising."