MADISON, Wis. (1/19/12)--The Credit Union National Association (CUNA) has launched its National Credit Union Youth Week online store and is providing early bird prices for credit unions. Youth Week will be celebrated April 22-28.
Through March 9, credit unions can save 10% on print materials to promote the "Be a Credit Union Super Saver" theme and events, financial education materials to introduce money concepts to youth, items to reward young savers and apparel to dress the part in April. Discounts of up to 10% apply to standard items in inventory and bulk or customized orders.
Credit unions also can choose to participate in the nationwide Saving Challenge, where hundreds of credit unions track youth savings deposits during April. CUNA will award $100 cash prizes to youth at 10 of the participating credit unions.
"Participating in the Saving Challenge is a great way for individual credit unions to raise awareness about the importance of financial responsibility and the benefits of credit union membership on a national scale," said Joanne Sepich, CUNA's Youth Week coordinator. "Last year, participating credit unions reported more than 9,000 new accounts and savings deposits of $28.5 million. This is a prime opportunity to increase member involvement," she added.
For Youth Week and throughout April, credit unions can outfit staff in Super Saver two-color imprint T-shirts in adult and youth sizes. The credit union can choose from five colors and customize by adding its name. The shirt features the Credit Union Super Saver dollar sign logo highlighted by a yellow lightning bolt across the front.
Also new for this year's Youth Week, the online store builds upon the International Credit Union Day store design. Improved product categories support enhanced item browsing and easier site navigation. For updates on Youth Week, credit union staff can sign up for a free e-newsletter and visit the Youth Week site. For more information, use the links.