MADISON, Wis. (9/26/13)--Filene Research Institute announced Wednesday that Cynthia Campbell has joined the nonprofit as its director of innovation labs. Campbell will lead Filene's new accessible financial services incubator.
Campbell previously served as vice president-financial empowerment program manager at Tinker FCU (TFCU) in Oklahoma City, Okla.
"She brings a wealth of experience in serving low- and moderate-income consumers," said Mark Meyer, CEO at Filene. "A critical piece of innovation is execution. Cynthia's inquisitive mindset, success in building programs from scratch and program implementation skills position her to drive meaningful change for underbanked consumers through the incubator."
While at TFCU, Campbell developed and implemented the Financial Empowerment Program, with nearly 20,000 financial education workshop attendees, free financial counseling, REAL solutions products, online budgeting tools and learning modules.
Her prior experience includes management and training, sales, and partner relations. Campbell is also a volunteer, lending her expertise to organizations such as Oklahoma Council on Economic Education, Oklahoma Jump$tart Coalition for Personal Financial Literacy, National Youth Involvement Board and YWCA.
Funded with a $700,000 Ford Foundation grant, the incubator will test, package and scale financial products that benefit low- and moderate-income U.S. consumers. The goal is to commercialize at least one product among mainstream financial institutions, using credit unions to test viability and adoption.