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Cherry Blossom Run set for April 3
WASHINGTON (12/13/10)--The 2011 Credit Union Cherry Blossom Ten Mile Run will be held in Washington, D.C., April 3, and organizers have high hopes for a record-breaking fund-raising year. 2011 represents the 10th year of race sponsorship by the credit union movement. Sponsors have set a goal of exceeding $5 million in donations to children’s hospitals in that 10-year period. “Involvement by credit unions across the country continues to grow. The generosity of the credit union movement and commitment to local community is astonishing; this event brings that message home to our nation’s capital,” said Juri Valdov, chairman of Credit Union Miracle Day (CUMD), the lead sponsor of the event. The annual race is an international event attracting world-class runners. The run highlights the community involvement of the credit union movement, with proceeds going to Children’s Miracle Network Hospitals nationwide. Children’s Miracle Network Hospitals treat more than 17 million critically ill children every year. Last year, the run involved 70 credit unions and 25 business partners and credit union service organizations (CUSOs), representing all 50 states. Nearly 15,000 runners participated, including more than 622 legislators, aides and government employees. Also, 40 senators and congressmen acted as honorary race chairs. Runners and others nationwide donated more than $180,000 to children’s hospitals using the race’s online giving site. See the link. Race officials said money raised goes back to the local Children’s Miracle Network Hospitals where donations originated, because an industry CUSO--PSCU Financial Services--underwrites race expenses. Credit union donations are returned to the hospitals in their area, and credit unions can publicize these contributions. The local publicity helps raise awareness for the credit union movement and the hospitals. During the past nine years, the race has generated more than $4 million in donations. Children’s Miracle Network Hospitals is an alliance of 170 children’s hospitals nationwide that treats 17 million critically ill children each year. Credit unions, CUSOs and partner organizations may sign up as race sponsors by visiting the race website. Marketing materials also are available on the website. CUMD is a partnership of credit unions, CUSOs and partner organizations nationwide that have joined under the umbrella of Credit Unions for Kids to support Children’s Miracle Network Hospitals by sponsoring the Credit Union Cherry Blossom Ten Mile Run. For more information, contact Sarah Turner, CUMD director, at 443-325-0778 or
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