DES MOINES, Iowa (8/23/12)--Prepaid cards can serve as a credit union's entry to growing markets, including Generation Y and the underserved, according to a new a new white paper from Coopera.
Coopera is an Iowa-based economic development firm focused on the emerging Hispanic market, which presents unique growth opportunities for credit unions.
Coopera works in partnership with the Credit Union National Association (CUNA) and credit unions to help credit unions nationwide grow by serving the Hispanic community. They designed El Poder es Tuyo (The Power is Yours), a customizable, Spanish-language personal finance website for Hispanic credit union members and potential members. For more information, use the resource link.