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CU System
Garden Savings ice fishers on YouTube
Flexing their acting muscles to spread the word about Garden Savings FCU in the credit union's latest YouTube commercial are, from left, Robert Anselmo, vice president, retail sales and service; Daniel Czerniawski, assistant vice president of lending; and Mike Powers, assistant vice president, marketing and business development. (Photo provided by the New Jersey Credit Union League)
NEWARK, N.J. (1/21/11)--Parsippany, N.J.-based Garden Savings FCU has posted a new commercial to its YouTube channel, according to the New Jersey Credit Union League (The Daily Exchange Jan. 20). "Ice Fishing" features Robert Anselmo, vice president, retail sales and service, and Mike Powers, assistant vice president, marketing and business development, as ice fishermen waiting for a bite. While making conversation on the ice, Anselmo asks what a credit union does. Power answers, while holding a Credit Union Membership Information Packet, "They offer great rates on mortgages and car loans. They even have a checking account that refunds me my ATM fees every month, no matter whose ATM I use." So what's the difference between Garden Savings and a bank? "It's just better," shouts Assistant Vice President of Lending Daniel Czerniawski, who makes a brief cameo as he runs on the screen. The video is the most recent in a line of commercials starring the three staffers. Other commercials focus on Garden Savings' auto loans, employee benefits, free checking and other services. To view the Ice Fishing commercial and other videos from the $190 million asset credit union, use the link.
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