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CU System
IConsumer ReportsI guides readers to IaSmarterChoiceI
MADISON, Wis. (3/2/12)--Consumers who are fed up with big banks and are looking to join a credit union should use aSmarterChoice.com, according to Consumer Reports.

The website was developed a year ago by the Credit Union National Association (CUNA) and state credit union leagues to provide information on credit unions to potential members and press professionals.

The publication noted a new study by J.D. Power and Associates found poor service and more and higher bank fees have led to more defections by customers of large, regional and mid-size banks.

"The majority of individuals switching banks are moving to credit unions and smaller banks," said Consumer Reports. "Many credit unions have expanded services to match what you'll find at a bank, and since credit unions are nonprofit, fees tend to be lower."

The article then directs readers to CUNA's consumer page, which offers aSmarterChoice's credit union locator tool.

To read the article, use the link.
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