MADISON, Wis. (3/29/10)--Attendees at The 1 Credit Union Conference in Las Vegas will be treated to two special events: Keynote speaker Kevin "the Katalyst" Carroll, author of the Red Rubber Ball series, and the return of the Executive Series of breakfasts with the authors/presenters at the conference.
The conference, July 11-14, is the one-time-only combination of the World Council of Credit Unions' (WOCCU) World Credit Union Conference and the Credit Union National Association's (CUNA) America's Credit Union Conference. Carroll is founder of Kevin Carroll Katalyst LLC and author of Rules of the Red Rubber Ball
, What's Your Red Rubber Ball?!
and The Red Rubber Ball at Work
, which inspire businesses, organizations and individuals to embrace their spirit of play and creativity to maximize their human potentiial to sustain meaningful business and personal growth. In his keynote session, July 14, entitled, "Credit Unions: Uncommon Catalysts Turning Dreams into Reality," Carroll will use his storytelling skills to challenge and enlighten attendees as credit union leaders to discover new ways of thinking and problem solving to build a productive, passionate credit union team to better serve members. Carroll, a former head athletic trainer for the Philadelphia 76s, became a creative change agent at Nike and was instrumental in the company developing a deeper understanding of athletic product performance, team dynamics and interpersonal communication. He has turned creative ideas into reality for the National Hockey League, ESPN, Nike, Starbucks (his words appeared on 17 million Grande cups), The National Basketball Association, Walt Disney Co., Mattel, Hasbro, Procter & Gamble, Discovery Channel, Capital One and more. He addressed dignitaries from 31 nations at the United Nations in 2005 about the importance of play in their developing countries. Also at The 1 Credit Union Conference will be the return of the popular series of learning and networking breakfasts, the Executive Series for credit union CEOs and executives. Participants will receive books of the presenters plus Carroll's book, The Red Rubber Ball at Work
* Monday July 12, 7:30-9 a.m.: "Unlock Your Purpose," Howard Mann, author of Your Business Brickyard: Getting Back to the Basics to Make Your Business More Fun to Run
. * Monday July 12, 11 a.m. to 12 p.m.: "Bonus session: Q&A with Jim Collins: An Interactive Session for Credit Union Executives," Jim Collins, author of From Good to Great
. Attendees will receive his recent book, How the Mighty Fall: And Why Some Companies Never Give In
. This session is limited to the first 100 Executive Series registrants. * Tuesday, July 13, 7-9 a.m.: "Word of Mouth: The Most Effective Marketing in an Advertising-Drenched World," Tara Hunt, author of The Whuffie Factor: Using the Power of Social Networks to Build Your Business
. * Wednesday, July 14, 7:30-9 a.m.: "New Small Business Market: Growth Potential for Any Credit Union," Pamela Slim, author of Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur
The entire series and breakfasts cost $299. Conference attendees can register for the Executive Series once they have registered for The 1 Credit Union Conference.