Archive Links

Consumer Archive
CU System Archive
Market Archive
Products Archive
Washington Archive

News Now

CU System
Rating Website Grades CUs On Consumer Desirability
SANTA BARBARA, Calif. (6/19/13)--A new website that will grade credit unions for consumer desirability with a 15-point matrix was introduced at the 2013 Conference of the Marketing Association of Credit Unions in Las Vegas.

MoveCU.com, which was developed and is owned by Orien Investments LLC  of Santa Barbara and San Luis Obispo, Calif., debuted at the convention with the message, "you don't have to be bigger to be considered better."

The company, which also owns CU-Shopper, the search engine that powers MoveCU, said  the Top Five highest rated credit unions in MoveCU's first database compilation average just $31 million in assets and have an average of less than 1,900 members each.

The site helps consumers find the credit union best for them, said Orien. By entering a ZIP code or city name, potential members will see a list of credit unions, with a five-point start system to indicate overall desirability and a map of their branches in that area. Users clicking on specific credit unions are shown more detailed information about the credit union.

The search engine uses National Credit Union Administration 5300 Call Report data to analyze every credit union in the U.S. Unlike financial rating agencies, CU-Shopper uses a 15-point matrix concentrating on price, quality and convenience factors.


RSS print
News Now LiveWire
With 523 shots beyond the arc @utahjazz and @MountainAmerica raise over $31k for @Huntsmancancer http://t.co/kyBqVrxjBu
11 hours ago
.@MazumaCU "We believe we owe our members a smile. That's going to be our goal every day." http://t.co/se7iSBcA63 #CUDifference
13 hours ago
.@GoBankingRates survey: #creditunions offer stronger interest rates, shutting out banks again! http://t.co/DvoQ50eI4s
15 hours ago
Prize-linked savings such as @SaveToWinMI noted by @FoxBusiness http://t.co/PF0TJANbLM
15 hours ago
My (Maine) kingdom for a 'Spokester'! http://t.co/1LQgrBvl91 #creditunion #newsnow #storytomorrow
15 hours ago