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Three execs honored for marketing biz development
MADISON, Wis. (3/16/12)--Kim Wall, Anne Legg and John Godwin were honored for their credit union marketing and business development achievements during a ceremony at the CUNA Marketing and Business Development Council (CMNDC) Conference, March 7-10 in New Orleans.

Honored by the CUNA Marketing and Business Development Council at its conference in New Orleans for their achievements, were, from left: Anne Legg, vice president marketing, Cabrillo CU, San Diego; John Godwin, vice president business development/strategic alliance, MECU of Baltimore, Inc; and Kim Wall, community development director, Georgia United CU, Duluth, Ga. (Photo provided by CUNA)
Wall, community development director for Georgia United CU in Duluth, Ga., was named the 2012 Hall of Fame inductee. She has worked at Georgia United CU, formerly Georgia FCU, for 29 years. There she directs and oversees the credit union's public relations, community development, and media and government relations.

During her tenure, Wall helped craft the credit union's brand image from a small teacher's credit union to a recognized leader among credit unions in the Southeast.  In addition to being a co-founder and executive committee member of the CUNA Marketing and Business Development Council, she has won several industry awards.

Legg, vice president marketing for Cabrillo CU in San Diego, Calif., won the Marketing Professional of the Year Award. She has worked in the credit union industry for 17 years, the last 12 at Cabrillo CU. While at Cabrillo, Legg has participated in two mergers, developed a new credit union brand, implemented quality programs, created a nearly virtual auto dealership, and has consistently grown loans year after year.

Legg also has been active in the credit union industry, serving on the board for the Marketing Association of Credit Unions; as a member of the California and Nevada Credit Union League Public Advocacy Committee; and on the CUNA Marketing and Business Development Council Executive Committee for eight years.

Godwin, vice president business development/strategic alliances for MECU of Baltimore Inc., was presented with the Business Development Professional of the Year Award. He has worked in the credit union industry for 16 years, with the last 11 being at MECU of Baltimore Inc. There he develops and implements strategies for new select employee group acquisition and activity, compiles strategic and business plans and strategic initiatives for the credit union, identifies merger candidates and oversees the merger process.

An article on the winners and their achievements will be in the May 2012 issue of Credit Union Magazine.

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