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UW CUs offer of free credit scores to members a hit
MADISON, Wis. (11/10/10)--More than 29,000 members have taken advantage of UW CU’s free credit score service since it was introduced in September. UW CU, which has more than $1 billion in assets, launched My Credit Score to give members free access to personal credit scores through its online banking system. More than 6,000 members registered with the service in its first two weeks of operation. Through the end of October, 29,000 members had accessed the “My Score Portal” in the online banking system, while about 14,000 members were actively using the site’s tools to monitor their credit. A UW CU release said the response to its service illustrates how important personal credit information is to consumers. The UW CU service is available in a secure online environment without any type of fee, unlike companies that offer free credit checks but require consumers to share credit card information and subscribe to a monthly service as part of a “hidden” fee.


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