MIDDLETOWN, Pa. (1/31/14)--A total of 80 credit unions are registered to compete in "The Great Transaction Challenge"--a competition that encourages cooperative financial institutions to boost their electronic bill payment usage in 2014.
The contest is sponsored by MY CU Services, a credit union service organization of Mid-Atlantic Corporate FCU, Middletown, Pa.
The credit union with electronic bill payment volumes that outperform 2013 levels by the greatest percentage wins free bill payment in 2015 (not to exceed $5,000) from MY CU Services.
To help credit unions promote their bill payment services, MY CU Services is providing participating credit unions with marketing templates.
"This competition provides credit unions an extra incentive to help their members understand the benefits of utilizing electronic bill payment," said Jaime Agostino, marketing manager for MY CU Services. "The additional marketing efforts will help members and potential members see that credit unions have the technology solutions they are looking for when considering their financial institution options."