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Conn. league third to sign CUSG marketing agreement
LIVONIA, Mich. (7/1/11)--The Credit Union League of Connecticut (CULCT) has signed a marketing agreement with CU Solutions Group (CUSG)--making it the third league to establish a partnership with the Michigan Credit Union League affiliate. The League of Southeastern Credit Unions and the Northwest Credit Union Association also have signed marketing agreements with CUSG. The agreement covers products offered by CU Solutions Group, including Invest in America member enhancement solutions with Sprint, General Motors, and TurboTax; website design, content, security, and applications solutions; full-service marketing support; and human resource solutions. The products will be available to CULCT member credit unions in the next few weeks. The arrangement includes opportunities for joint ownership, brand integration with CULCT, and joint sales efforts in the states served by CULCT. CUSG will use its sales force and marketing channels to promote the profitability of all affiliated members as part of its agreement with CULCT.


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