ATLANTA (11/11/09)--Equifax announced the launch of a new solution, InterConnect for Account Management, to help financial institutions drive increased return on investment from portfolio reviews. The product is part of Equifax’s Technology and Analytical solutions. InterConnect allows financial institutions, including credit unions, to automate their account segmentation and risk decisions for credit line adjustments and cross-sell offers. The goal is for institutions to identify individuals most likely to accept product and service offers, resulting in increased cross-sell acceptance rates and improved customer retention. InterConnect provides a consolidated view of individuals within a portfolio and segments them based on behavioral and transactional data. The solution also automates account-level decisions for:
* Credit-line assignments; * Exception handling and compliance reporting; * Implementation of new risk policies; and * Cross-sell and product optimization.
Equifax is based in Atlanta.