Archive Links

Consumer Archive
CU System Archive
Market Archive
Products Archive
Washington Archive

News Now

Products
TMG invests in IQR Consulting for data analytics
DES MOINES, Iowa (9/12/12)--Payments processor The Members Group (TMG), Des Moines, Iowa, has made an equity investment in data analytics firm IQR Consulting.

California-based IQR Consulting uses data analysis to help companies anticipate market changes and respond to changing business conditions.

"Our clients compete with large financial institutions that employ full-time data analysts," said Shazia Manus, TMG CEO. "When armed with the same kind of rich data and consumer insights, community-based financial institutions level the playing field. We know megabanks are using this information to drive many of their most profitable strategies."

Data analysis will show how consumers behave, what they value most, and which products and services have the best chances of earning loyal customers.

An initial product prototype will be launched later this year. The product will provide data on cardholder behaviors, such as credit cardholder engagement and activation rates, providing an overall credit card portfolio health score.

It also will offer tools for peer comparison so credit unions and community banks can understand how their credit card portfolios are performing compared with those of similar institutions. A comparable product is also planned for analysis of debit card portfolios.


RSS print
News Now LiveWire
Stay tuned for coverage of @CUNA's BSA conference which starts Sunday. #CUNABSA #CUNACompliance
1 Day ago
Today's the last day to complete @CUNA's Home Depot data breach survey http://t.co/UcB8G9bVXe #StoptheDataBreaches
1 Day ago
Brenda Davis of Cross Roads Ministries will walk through 83 communities during the Ending Hunger Walking tour. (2 of 2)
1 Day ago
The Ending Hunger Walking tour, coordinated by the Maine CU League, kicked off at Old Maine CU in Augusta today. (1 of 2)
1 Day ago
Darwin Brokke of Citizens Community CU represented the #CU Association of Dakotas at a housing summit hosted by @SenatorHeitkamp
1 Day ago