Archive Links

Consumer Archive
CU System Archive
Market Archive
Products Archive
Washington Archive

News Now

Products
White paper addresses developing a card portfolio
FARMERS BRANCH, Texas (2/28/08)--TNB Card Services’ new free white paper aims to help credit unions improve their credit card portfolio programs. “Turning a Card Program into a High Performing Asset” explains how credit unions can maximize existing accounts by controlling risk, increasing income, managing attrition and growing the account base through loyalty programs, pricing and products. It also discusses marketing and promotion (LoneStar Leaguer Feb. 27). High-performing card programs average 18% penetration of the member base and 10% product yield, said Dusty Bowers, TNB senior vice president and client relationship manager. The paper also provides information about how credit unions can generate revenue by leveraging cardholders’ available credit.
Other Resources

RSS print
News Now LiveWire
.@CFPB today finalized changes 2 remittance rule, proposed in April. See rule here: http://t.co/tPs6Mlimni
7 hours ago
State OKs Floridacentral #creditunion's bank branch purchase #NewsNow http://t.co/37uXorWsmV
10 hours ago
Today is deadline to order your T-shirt for #MiracleJeansDay @CU4Kids @CMNHospitals http://t.co/UXIqW3cFN6
10 hours ago
#Creditunion #100MM on display with @NWCUA's Minickiello, Wash. Rep. Sharon Tomiko Santos at @NCSLorg @CUNAadvocacy http://t.co/xVwnS39uEM
11 hours ago
Fraudsters hit @jpmorgan with smash and grab #phishing campaign http://t.co/VEkAvctYLJ
11 hours ago