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LISA MCCUEVICE PRESIDENT OF COMMUNICATIONS
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News Now

Washington
'Don't Tax Tuesday' is today
WASHINGTON (2/25/14)--Today credit union advocates will reprise the Credit Union National Association's award-winning "Don't Tax Tuesday" campaign.  This time, #DontTaxTuesday will occur in tandem with CUNA's 2014 Governmental Affairs Conference (GAC), where thousands of credit union advocates will be in Washington to meet with their legislators. 
 
CUNA representatives will also be emailing past "Don't Tax My Credit Union" advocates and encouraging them to again contact legislators via the Tweet Congress tool at www.DontTaxMyCreditUnion.org
 
Additionally, CUNA staff will be live-tweeting throughout today's GAC general session. CUNA encourages credit union employees and members nationwide join in using the #DontTaxMyCU and #DontTaxTuesday hashtags.
 
CUNA has earned recognition for previous "Don't Tax Tuesday" initiatives. On July 23 and Sept. 10 last year, CUNA and state credit union league advocacy used social media to encourage credit unions, credit union members and other credit union advocates to contact state and federal lawmakers directly with the unified message of "Don't Tax My Credit Union." The campaigns earned a Grassroots Social Media Innovation Award from the Public Affairs Council.
 
There have already been more than 13,000 tweets using the #DontTaxMyCU hashtag, including 7,200 tagging a member of Congress, over the past two rounds of #DontTaxTuesday. 
 
"We continue to have more members of Congress come out in support of our tax exemption, but we need to be certain to turn these words into action," said Joe Joiner, CUNA's "Don't Tax Tuesday" coordinator. "Once they hear the strength of the credit union movement again, it will demonstrate how losing the credit union tax exemption will impact 99 million members and their communities."
 
There are many ways to participate:
  • Tweet or post on Facebook using the #DontTaxMyCU hashtag and tagging their legislators.
     
  • Go to the Tweet Congress tool on the CUNA website, put in your information, and receive pre-written Tweets and posts.
     
  • Download the CUNA Advocacy app on your iPhone or Android, click "Take Action" and "Tap Here to Tweet to Congress," where you can then receive pre-written Tweets as well.
     
  • Create a Vine video and post it to Twitter using the hashtags.
     
  • A tweet can be as simple as "Please #DontTaxMyCU @ (Twitter handle of your Congressional delegate here) #DontTaxTuesday." Credit unions and individuals can participate by tweeting to their senators and representatives using the #DontTaxMyCU hashtag, or posting on Facebook by including the senator or representative in a post by typing the "@" sign and then typing the lawmaker's name.


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