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CUNA Mutual announces loan generation marketing webinar series

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MADISON, Wis. (1/14/14)--CUNA Mutual Group's 2014 loan generation marketing webinar series begins Jan. 21 at 2 p.m. CST, with a session focused on recapturing auto loans and targeting new opportunities.
 
"Loan generation marketing campaigns help credit unions recapture loans lost to competitors, and acquire new loans, by identifying a credit union's best loan opportunities using credit pre-screens and then sending the right message at the right time," said Steve Hoke, director of loan growth products for CUNA Mutual Group. "Campaigns feature a variety of loan types, including auto, mortgage, home equity, credit card and personal loans."
 
Webinars are conducted by CUNA Mutual Group loan generation marketing specialists and address how to increase loan portfolios, create deeper credit union member relationships, and generate interest and member-friendly non-interest income.
 
Webinars are free, run from 2 to 2:30 p.m. CST, and conclude with a live question-and-answer session.
 
2014 loan generation marketing webinars:
  • Auto Loan Recapture, Universal Auto and Next Car Purchase: Recapture Loans and Target New Opportunities--Jan. 21, March 5, May 6, July 16, Sept. 10, Nov. 5;
  • Credit Card and Personal Loans: Growing Unsecured Loans--Jan. 28, Aug. 5, Nov. 12;
  • Mortgage Recapture and First-Time Home Buyers: Increase Your Share of the Mortgage Market--Feb. 5 and July 22;
  • Home Equity Recapture and Home Equity Acquisition: Grow and Diversify Your Loan Portfolio--March 18 and Aug. 14; and
  • Loan Generation Marketing: A Comprehensive Strategy--Oct. 7.

CSS provider LendKey signs 8 CUs

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NEW YORK (1/14/14)--LendKey, the cloud-based lending technology company located in New York City, announced the addition of eight new lending clients in December, raising the total list of clients using its private student loan and private student loan refinancing platform to 275 financial institutions.
 
LendKey is a CUNA Strategic Services provider.
 
"LendKey continues to expand its client base and now serves financial institutions totaling more than $65 billion in assets and serving over 5 million existing customers," said Jim Merrill, senior vice president of Sales at LendKey. "There is a significant market opportunity for financial institutions that are interested in attracting lifelong Gen-Y customers through fairly priced student lending products.  LendKey is pleased to continue to help power these solutions and assist in building these new and existing customer relationships."
The eight credit unions are:
  • My Personal CU, Wyoming, Mich.;
  • Central Maine FCU, Lewiston, Maine;
  • Park View FCU, Harrisonburg, Va.;
  • Summit CU, Madison, Wis.;
  • Belvoir FCU, Woodbridge, Va.;
  • Home Town FCU, Owatonna, Minn.;
  • Fort Campbell FCU, Clarksville, Tenn.; and
  • Health Care FCU, St. Louis.