ONTARIO, Calif. (12/19/11)--CUDL, an auto-lending credit union service organization and administrator of the nation's largest auto lending network for credit unions, will represent its credit union partners at the National Automobile Dealers Association (NADA) Convention for the ninth consecutive year.
The convention takes place Feb. 4-6 in Las Vegas.
During the convention, CUDL will promote its growing credit union network and the benefits of a strong credit union and dealer alliance.
CUDL also will showcase the suite of solutions and opportunities it offers dealers, including: accessing members who have been pre-approved for auto loans; to displaying inventory to CUDL credit unions and their members through the CUDL AutoSMART vehicle shopping website; and offering aftermarket products that help dealers increase profits.
These, and other services, can be accessed through CUDL's advanced Dealer Portal site, which it premiered at last year's NADA convention.
The largest event for automobile dealers in the U.S., the NADA convention draws attendance from about one-third of U.S. dealerships. NADA represents roughly 20,000 franchised new car and truck dealers holding nearly 43,000 separate domestic and international franchises.
Credit union auto-lending monthly market share has grown from 15.2% in March to 17.3% in October, with year-to-date market share of 16.9%. That equals credit unions' pre-downturn market share in 2007.
CUDL has grown its national auto lending network in 2011 to include more than 8,000 dealerships and 970 credit unions, serving 28 million members nationwide.
DALLAS (12/19/11)--MoneyGram has launched a $5.5 million global marketing campaign to remind consumers that they can send money around world during the holiday season.
MoneyGram is a CUNA Strategic Service provider.
The "Spreading Holiday Magic" campaign, which runs through the holidays, encourages consumers in more than 20 countries to "enjoy the magic of the holidays, send money around the world, and watch the happiness grow."
The campaign includes television, radio, out-of-home, online, print and direct mail ads, a public relations program and consumer promotions.
"Our customers around the world use MoneyGram throughout the year to send money to family and friends back home," said Juan Agualimpia, MoneyGram executive vice president and chief marketing officer. "While this is a valuable, practical way for them to support their families day in and day out, during the holidays our service takes on new meaning. It's really a way for our customers to connect and send gifts to their loved ones when they can't be there in person."
To highlight the ease of sending a monetary gift to someone on the other side of the world in as little as 10 minutes, MoneyGram an animated pop-up book. Commercials show people in colorful holiday scenes springing from one page to another, spreading joy as they send money and watching as friends and family happily receive the money miles away.
The speed in which MoneyGram is able to transfer funds from one person to another around the globe is depicted in the advertising with flowing red arrows, which also are part of MoneyGram's logo.