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Webinar Focuses On Serving Immigrants

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DES MOINES, Iowa. (4/5/13)--Coopera, in conjunction with the Credit Union National Association, has teamed up with the National Federation of Community Development Credit Unions to host a free webinar, "Adapting Products and Services to Serving Immigrant Markets," April 16, from 1 p.m. to 2:30 p.m. CT.

"Immigrants are a vibrant, dynamic part of our nation's economy and represent a tremendous untapped and emerging market for credit unions," said Miriam De Dios, Coopera CEO and a webinar presenter.

"They are consumers, homeowners and business owners," she said. "It is essential for credit unions to acknowledge both the opportunities among this market segment, as well as the diversity of particular needs among immigrant families. The ability to connect with this crucial segment of the growing Hispanic marketplace can reap tremendous ongoing rewards in terms of loyalty and member growth."

The webinar will provide insights to better serve the financial needs of underserved markets like the Hispanic and other immigrant populations.

Topics to be covered include:

  • The current immigrant market, and needs and opportunities to serve this rapidly growing demographic;
  • The changing needs of a credit union's immigrant members;
  • How cultural differences affect employees' roles at the credit union, as well as interactions with members and potential members;
  • Strategies and innovative programs to serve immigrant markets; and
  • Innovative products and services to better serve this market.
 To register, use the link.

THINK 13 Conference Adds 'Disruption' Panel

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RANCHO CUCAMONGA, Calif. (4/5/13)--CO-OP Financial Services has added "The Disruption Challenge" to the line-up of its THINK 13 Conference events.

The Disruption Challenge pits two debating teams against each other to argue competing approaches to business change and risk. The first team, "Massive Changers," will make the case for swift, dramatic and significant change to credit unions. The opposing team, "Measured Changers," will argue that credit unions will succeed and ultimately thrive if change is implemented incrementally. Attendees will vote for the point of view they think won the debate.

The debate will be facilitated by conference Master of Ceremonies Valerie Coleman Morris, a former business and finance correspondent for CNN, and moderated by Caroline Willard, CO-OP Financial Services executive vice president, markets and strategy.

The two teams include:

Massive Changers

  • Patrick Basler, president, First Financial CU, Chicago;
  • Michael Bell, attorney and counselor, Howard & Howard; and
  • Sarah Snell Cooke, publisher/editor-in-chief, Credit Union Times.
Measured Changers

  • Frank Diekmann, publisher, Credit Union Journal;
  • Jill Nowacki, vice president, development, MAPS CU, Salem, Ore.; and
  • Sandra Scott, vice president, card services and product management, Patelco CU, Pleasanton, Calif.
The debate also will feature a panel of experts. The two teams will ask questions of the panel to help support and illuminate their arguments. The panelists are:

  • Mollie Bell, chief engagement officer, Filene Research Institute;
  • Chip Filson, chairman, Callahan & Associates;
  • Susan Mitchell, CEO, Mitchell, Stankovic & Associates;
  • Brandi Stankovic, partner, Mitchell, Stankovic & Associates.