Credit Union National Association

Power of Association

  • Issues & Advocacy
  • Regulations & Compliance
  • Education & Training
  • Products & Services
  • Grassroots
    • Grassroots Action Center
    • Project Zip Code
    • Hike the Hill
    • Online Training
    • Advocacy Training
  • CULAC/Elections
    • CULAC
    • Elections
  • Political Affairs Staff
  • Political Affairs Home

Project Differentiation

What is Project Differentiation

Options For Completing Your Statement

  • Project Differentiation for Advocacy Version (New)
    • Instructions
    • Project Differentiation Survey
    • Sample Brochure/Word Format
    • Sample Brochure/Pagemaker Format
    • Sample Brochure/PDF Format (not editable)
  • Project Differentiation (Original Version)

Credit Union Wall of Committment

  • Credit Union statements of committment
  • Credit Unions that have completed the Project Differentiaiton survey
  • State Leagues’ Wall of Commitment

Use of Project Differentiation Statement

  • Using Project Differentiation as a Strategic Planning Guide
  • Using Project Differentiation for Positive Public Relations
  • Using Project Differentiation for SEG Development
  • Project Differentiation and Staff Training
  • Marketing Project Differentiation to Your Members
  • Statement Template
    (You can save this document and open it in Word or, simply cut and paste)

Additional Resources

  • 2003 "Serving Members of Modest Means" Survey Report
  • Sample Newsletter Articles
  • Real Stories from Credit Unions
  • Participation in Project Differentiation - State by State Statistics [Excel]
  • Credit Union Reply Form
    [This document requires Adobe Acrobat].
  • Artwork for Project Differentiation Ad
    [This document requires Adobe Acrobat].

Need more information?
Call Kristen Prather
601 Pennsylvania Ave, NW
South Bldg, Suite 600
Washington, DC 20004-2601
800/356-9655 ext. 6708

Copyright © 2012 Credit Union National Association

Most Recent

  • State Issues A-Z
  • CUNA Letters to Congress
  • 2012 Hike the Hill Calendar
  • Final Rule Analyses: 2012
  • CUNA Legislative Affairs

Most Popular

  • Project Differentiation
  • The Credit Union Difference
  • Regulatory Advocacy Report
  • Final Rule Analyses: 2012
  • CUNA Political Affairs - What is CULAC?
Take action on Member Business Lending (MBL)

The CU Difference

  • What is the Credit Union Difference?
  • Introduction to Credit Unions
  • Credit Union Basics
  • Information for Consumers

Legislative Affairs

  • Congressional Visit Material
  • CUNA Letters to Congress
  • CUNA Testimony
  • Hot Topics
  • Staff

Grassroots

  • Grassroots Action Center
  • Project Zip Code
  • Hike the Hill
  • Education
  • Political Affairs Staff

CULAC/Elections

  • CULAC
  • Elections 2010
  • Election Watch
  • Register to Vote
  • Political Affairs Staff

Regulatory Advocacy

  • Comment Calls
  • Comment Letters
  • Final Rule Analyses
  • NCUA Board Summary
  • NCUA Legal Opinion Letters

State Government

  • Issues Digest
  • Bill & Regulation Tracking

Research & Statistics

  • CU Statistics
  • Economic Data
  • Presentations & Whitepapers
  • Reports
  • About Research Staff
 
 

Most Recent

  • Compliance
  • e-Guide
  • Final Rule Analyses: 2012
  • Regulatory Advocacy Report
  • BITS: The technology arm of the Financial Services Roundtable

Most Popular

  • e-Guide
  • Compliance File Sharing Library
  • Files Available for Download
  • CUNA's Bank Secrecy Act Compliance Guide
  • Compliance Articles from Credit Union Magazine
CUNA Comp Blog

Regulatory Advocacy

  • Regulatory Advocacy Reports
  • Comment Calls
  • Comment Letters
  • Final Rule Analyses
  • NCUA Board Summary

Compliance

  • CUNA's Comp Blog
  • The Wrap-Up
  • CUNA's e-Guide
  • CUNA's BSA Compliance Guide
  • CU Magazine Compliance Articles

Compliance Training

  • Audio Conferences
  • Schools and Conferences
  • Compliance Certification Program (RegTraC)
  • Webinars

Compliance Contacts

  • League Contacts
  • CUNA Staff
  • Peers (COBWEB Listserv)
  • Other Useful Contacts
 

Most Recent

  • Introduction to ACH Network - Emerging Opportunities for ACH Network Participants
  • Introduction to ACH Network - ACH Risk Assessment & Audit Considerations
  • Introduction to ACH Network - ACH Network Overview
  • Are Hispanics Accessing Financial Information Online? Archive
  • Mortgage Lending Regulations: Parts 1 & 2

Most Popular

  • CUNA CPDOnline
  • CUNA Training Programs & Events Calendar
  • My Recorded Events
  • CUNA Self-Study Course List
CUNA Management School

Board & Volunteers

  • Upcoming Events
  • CUNA Volunteer Network
  • CUNA Board Financial Literacy Certificate
  • CUNA CU Finance for Non-Financial Managers & Volunteers
  • CUNA Volunteer Institute
  • MORE...

Compliance

  • Upcoming Events
  • Hot Topic! Regulation E & Required ATM Disclosures Audio Conference
  • CUNA Regulatory Compliance Schools
  • CUNA Lending Compliance School
  • CUNA Bank Secrecy Act Conference
  • MORE...

Finance & Economics

  • Upcoming Events
  • Pressing Economic Issues Series
  • CUNA Certified Financial Counselor Schools
  • CUNA Economics & Investments Conference
  • CUNA Financial Management Schools
  • MORE...

HR & Trainer

  • Upcoming Events
  • New article for trainers! The Trainer's Call
  • CUNA CPDOnline
  • Credit Union Trainer's Portal
  • CUNA Experience Learning Live!
  • MORE...

Lending & Collections

  • Upcoming Events
  • CUNA Business Lending Certification Institutes
  • CUNA Collections & Bankruptcy Schools
  • CUNA Consumer Lending Foundations eSchool
  • CUNA Residential Mortgage Lending eSchool
  • CUNA Consumer & Residential Mortgage Lending School
  • MORE...

Marketing & Biz Development

  • Upcoming Events
  • CUNA Marketing Management School
  • CUNA FUSE - Branch Operations & Business Development School
  • Marketing Certification (CU-CME)
  • MORE...

Operations, Sales & Service

  • Upcoming Events
  • CUNA World-Class Service Leadership Institute
  • CUNA Management School
  • CUNA Sales & Service Culture Institute
  • CUNA Creating Member Loyalty
  • MORE...

Security & Technology

  • Upcoming Events
  • CUNA Security & Fraud Institute
  • CUNA Security & Fraud Expert Certification Institute
  • CUNA Security & Fraud Expert Recertification Institute
  • MORE...
CUNA Terms and Conditions

Most Recent

  • Customized Switch & Save with a Credit Union Card drive-up envelope
  • Why Credit Unions Are Tax-Exempt drive-up envelope
  • Access to Money with Credit - Spanish member seminar kit
  • PowerOverDebt: Break the Debt Cycle member seminar kit
  • Put Your Finances on Cruise Control drive-up envelope

Most Popular

  • Free Newsletter for Credit Union Marketers
  • Credit Union Front Line Magazine
  • Newsletters & Publications
  • Mad City Money simulation kit
  • Credit Union Board of Directors Handbook, 4th Edition

Publications

  • Credit Union Magazine
  • Directors Newsletter
  • E-Scan Newsletter
  • Front Line Newsletter
  • Connection Newsletter

Member Education

  • onlineEDGE
  • Youth Week
  • International Credit Union Day
  • Financial Education on Demand
  • MORE...

Research Reports & Tools

  • 2012-13 Credit Union E-Scan
  • 2012-13 Complete CU Staff Salary Survey Report
  • NEW! 2012-2013 CU Staff Salary Metric/Calculation Worksheets
  • 2012-13 CEO Compensation Survey Report
  • 2012-13 Senior Executive Compensation Survey Report
  • MORE...

Custom Research

  • Employee Engagement & Satisfaction Surveys
  • League Surveys
  • Member Surveys
  • Nonmember Surveys
  • MORE...

Celebrations

  • International Credit Union Day
  • National Youth Saving Challenge
  • Youth Week
     
CUNA Terms and Conditions